Episode #20 - Importance of Market Research when Going Global

Business Beyond Borders

Sep 19 2018 | 00:11:07

00:00 / 00:11:07

Hosted By

Show Notes

In this episode, Cynthia clarifies why undertaking market research and collecting data before going global is so important for small to mid-sized businesses.

Cynthia gives you the questions you need to ask yourself when looking to go overseas with your product or service and how they help you set yourself up for success.

Cynthia also shares her tips for avoiding analysis paralysis and what kind of research to conduct in order to get the answers you need so you don’t have to learn through trial and error.

Other Episodes

Episode

March 25, 2018 • 00:47:36

Episode #10 - How to Grow an Accounting Busines with Stefanie Lowe

In this episode of the Business Beyond Borders podcast, Cynthia speaks to Stefanie Lowe, accounting outsourcing specialist, business advisor for multinationals setting up in...

Episode

June 09, 2018 • 00:47:08

Episode #15 - Global Foreign Exchange with Skander Malcolm, Managing Director & CEO, OFX

This week on the Business Beyond Borders podcast, I had the pleasure of sitting down with Skander Malcolm, Managing Director and CEO of global...

Episode

December 18, 2018 • 00:57:57

Episode #24 - Lee Featherby, Founder and CEO of Powerful Points

In this episode of Business Beyond Borders, Cynthia interviews Lee Featherby, Founder of Powerful Points.From a Perth boy with hopes to join the family...