Episode #47 - International Market Selection: Common Mistakes

Business Beyond Borders

Apr 07 2020 | 00:24:55

00:00 / 00:24:55

Hosted By

Show Notes

One key area that many business owners struggle with when it comes to expanding internationally is successfully choose the right market.

On this episode of Business Beyond Borders, Maher interviews Cynthia as she speaks about the market selection process and highlights the common mistakes that companies make when looking to enter a new international market.

This is Part One of a two-part interview, so keep an eye out for the next episode where we delve a little deeper into the market selection process, outlining what to consider before making the decision, and the questions you should be asking to assess the risk and increase your chances of success.

Other Episodes

Episode

March 04, 2018 • 00:59:06

Business Beyond Borders Podcast Episode #7 - Gemma Manning, Strategic Marketing Expert

To mark the launch of our #GirlsGoingGlobal campaign this month, we’re interviewing successful female entrepreneurs every week throughout March, to coincide with International Women’s...

Episode

December 18, 2018 • 00:57:57

Episode #24 - Lee Featherby, Founder and CEO of Powerful Points

In this episode of Business Beyond Borders, Cynthia interviews Lee Featherby, Founder of Powerful Points.From a Perth boy with hopes to join the family...

Episode

February 09, 2018 • 00:31:00

Business Beyond Borders Podcast Episode #5 - Justin Hildage, Financial Markets Expert

In this episode of the Business Beyond Borders podcast, Cynthia Dearin speaks to Justin Hildage, financial markets expert and founder of Thames Capital.Originally from...